America is aging fast, families are stretched thin, and payers already fund caregiver support. The funding is there. The hard part is reaching the right payers and providers. That is what 1A does.
Americans caring for family. 1 in 4 adults, up 45% since 2015.
Value of unpaid family care in 2024, more than all of Medicaid.
Medicare spending on hospice in 2024, nearly double 2015.
The year every baby boomer is 65 or older, 1 in 5 Americans.
There is no single national payer. Federal programs and each state fund care separately, so each one is its own entry point.
A fragmented market. Every state, payer and provider network buys differently. Most European entrants stall here, on cold outreach and pilots with no path to a contract.
National alliances (C-TAC, NPHI, HCCI) and the state hospice and palliative associations that reach every provider in a state.
Recent projects include Medicaid palliative care in six states, a California statewide coalition, and a state sponsored caregiver pilot in Louisiana.
Offices in Phoenix and Barcelona, and members of the Barcelona & Madrid Health Hub and Norrsken House Barcelona.
Payers, providers and funding, by state.
Warm, briefed introductions.
Pilots with a path to a contract.
Pipeline, events and sponsorships.